Products That Power Smarter Decisions.

We build products that help businesses and consumers make better decisions, applying behavioral science where the stakes are highest.

See Our Work

About

Better data. Better decisions.

Smart Technology Investments is a product studio and research lab that applies data science, behavioral economics, and reinforcement learning to real world problems.

Our research produces open-source tools for applied science. Our products turn complex decisions into structured, data-backed choices. Each one targets a domain where better information changes the outcome.

We build the analysis. You make the call.

What We Build

What drives our product pipeline

Decision Intelligence Products

The data already exists. It is just buried across ten tabs, three PDFs, and a spreadsheet nobody updates. We pull it together, run the math, and hand you a clear answer.

Brand Partnership Strategy

Most brand partnerships are built on vibes and a shared slide deck. We use data to find the right partners, structure the deal, and measure whether it actually worked.

Applied Behavioral Economics

People do not fail at decisions because they lack information. They fail because the information is presented in a way their brain was not built to process. We fix that.

Research Institute

We publish the code, the tests, and the papers

Open-source simulation platforms for reinforcement learning in scientific applications. Every project ships reproducible code, a PyPI package, and a peer-reviewed paper.

OpthaSim

Gymnasium-Compatible Reinforcement Learning Enviro

Published

WoundSim

Gymnasium-Compatible Reinforcement Learning Enviro

Published

HemoSim

Gymnasium Environments for Reinforcement Learning

Published

AntibioSim

Gymnasium Environments for Reinforcement Learning

Published

Explore Our Research

Products

Our Products

We build decision intelligence tools across property, health, education, transportation, finance, and lifestyle. Each one targets a domain where better data changes the outcome.

DriveDecision

True 5-year vehicle cost comparison

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RiskBeforeBuy

30-year property risk cost calculator

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WildFireCost

Wildfire hardening ROI calculator

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Pelandri

Compare Medicare drug plan costs by medication

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Browse all 45 products across 7 domains

7 Domains · 45 Products · 66,000+ Indexed Pages

How we think about decisions

We focus on decisions where the data exists but is not accessible. The information is out there. It is just buried, fragmented, or hard to compare.

We apply behavioral economics to product design. People do not make bad decisions because they are uninformed. They make them because the information is presented badly.

We build tools, not services. Our products give you the analysis directly so you can make the call on your own terms.

Who This Is For

Businesses and consumers facing high stakes decisions

Consumers making expensive purchases with incomplete data. Brands looking for data-driven partnership strategy. Businesses that need internal tools built around how people actually decide. Teams that want the full picture before committing resources.

You have a decision to make. You need the data to make it well.

Ready to make a smarter decision?

Explore our products or get in touch about partnership strategy.

Explore Products Partnership Inquiry

Insights

How smarter decisions actually work

Research, behavioral economics, and data analysis applied to the decisions that matter. From reinforcement learning breakthroughs to consumer choice architecture.

Read the blog partnerships@smarttechinvest.com

Why Employee Stock Ownership Programs Fail the Culture Test: Cognitive Scarcity Evidence from Cyprus

ESOPs reliably transfer equity. They rarely transfer the mindset that makes equity meaningful. A behavioral economics study from Cyprus, new Harvard Business Review research on cognitive restoration, and Branding Strategy Insider's dissection of employee ownership culture all converge on the same uncomfortable finding: structural incentives don't change behavior when cognitive bandwidth is already depleted.

Jun 13, 2026employee-ownership

IKEA's Agentic AI Warning Exposes the Prioritization Trap Every Brand Will Hit

IKEA's chief digital officer flagged the risk of 'doing everything but maybe nothing' in agentic AI. Behavioral science confirms why this is the right fear to have, and positioning strategy reveals what brands need to do before they build a single agent.

Jun 11, 2026agentic-ai

Trade Desk's 7-Month CRO and the Acquisition Bias Killing Brand Revenue Strategy

Anders Mortensen lasted seven months as Trade Desk's Chief Revenue Officer. The marketing funnel has been debunked for 35 years. The U.S. research talent pipeline is fracturing. These are not separate failures. They are the same acquisition bias playing out across brand strategy, organizational design, and financial markets.

Jun 7, 2026brand loyalty