We research, grade, and map local partners so you invest in the right ones. Strategy, not execution.
About
Most brands know local partnerships drive results. The problem isn't execution—it's knowing where to place your bets.
Which shops actually have the reach they claim? Which owners have stories worth amplifying? Which neighborhoods are oversaturated, and which are underserved?
We do the research. You make the decisions.
What We Provide
Deep research on local partners in your target markets. Each report includes credibility scores, reach metrics, owner profiles, and strategic fit analysis. Know who's worth pursuing before you reach out.
Coverage analysis across neighborhoods, cities, or regions. See where competitors have presence, where gaps exist, and where your brand would have maximum impact.
Neuroscience-informed frameworks for evaluating partnership opportunities. We help you think through the decision—you own the relationship and the outcome.
Who This Is For
Marketing directors evaluating experiential alternatives. Partnership managers building local pipelines. CMOs asking why some local investments work and others don't.
You have budget for local partnerships. You need intelligence on where to deploy it.
Get Started
Start with a briefing. We'll discuss your markets, your objectives, and whether our intelligence would be useful.
Insights
Neuroscience, behavioral economics, and market analysis—applied to brand partnership decisions. Written for strategists who want to understand the why, not just the what.
Super Bowl ads cost $8 million for 30 seconds. But the smartest brands this week are spending their budgets on pop-ups, relay races, and bar bingo in San Francisco - and new sports data partnerships may finally prove they're right.
Chipotle, Goodwill, and NBCU are all chasing growth this week. But their strategies reveal a widening gap between brands that understand what changed and brands still running the 2019 playbook.